last-review.com

AdWatcher has just released a new version of their tracking software, which has even more features than previously. Having been in the PPC business for more than 7 years, their parent company has plenty of first-hand experience and knowledge to draw from.AdWatcher is a full-service tracking tool that can analyze any type of online ad campaign and I must admit that the number of tracking features is very impressive for such a low-cost tool.

Click fraud monitoring is done by analyzing the incoming traffic for suspicious patterns, alerting you of the potential fraud that may be taking place via eMail. It also displays warning messages to repeat offenders notifying them that the campaign is being monitored. The tracking part of the software is extremely precise. It even has an ability to filter duplicate leads/sales and clicks which in turn helps to improve accuracy. It offers complete support of all major search engines which makes keyword tracking a breeze. Another feature work mentioning is its split-test tracking feature (allows you to track multiple landing pages to see which perform better) which is something usually only higher-priced products offer.They offer transparent link tracking, a feature that allows you to use your domain name rather than AdWatcher.com for your tracking links.

Customizable email reports are available which makes it easier for small business owners to always be aware of what’s going on. It is coupled with an impressive feature (to our knowledge no other service out there offers anything similar) which allows the user to access their account via a WAP-enabled phone or a PDA anywhere on the road instead of having to wait until you are back at the office or home.Now for all of those of you that do not want to depend on someone else when it comes to marketing or those of you with large advertising budgets they offer an AdWatcher Download version which allows you to install their tracking software on your servers. It’s a great option for those of us who prefer to do everything in-house instead of using a 3rd party software but without all the costs associated with development of your own system.They offer multiple options when it comes to customer support including a 24/7 live support, a help desk and a toll free number. They will even help you set up your account and campaign group tracking for free, allowing you to start tracking your ads within a few hours.Finally, they are offering AdWatcher starting at just $19.95 per month with a FREE 30-DAY trial. All that backed up by their experience, reputation and a money-back guarantee makes AdWatcher a perfect tool for any small business. It sure looks like this feature-rich tool may become a worthy competitor even to the large and expensive services available out there.